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Blogging For Business Workshop

Thursday, March 24, 2011 from 6:00 PM to 8:00 PM (PT)

Sacramento, CA

Blogging For Business Workshop

Ticket Information

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General Admission
Free admission to Sacramento Social Media Club event. $10 donation at the door encouraged.
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Event Details

This event is sold out but we'd love to see you at "The Social" on Tuesday March 29 at Red Lotus Kitchen and Bar!

Blogging for Business Workshop
Presented by the Social Media Club Sacramento

Thursday, March 24th at Drexel University


It’s been almost six years since Businessweek Magazine’s cover story, “Blogs Will Change Your Business.” Since then, the blogging world has evolved and grown in ways no one could have predicted. If you’re a business still struggling to make sense of blogging, don’t miss Social Media Club Sacramento’s next workshop: Blogging for Business. This hands-on session will be offered by local expert, Jennifer Bourn.


During this 90 minute presentation, Jennifer will focus on the technical aspects of building a blog:

  • How to choose a blogging platform
  • The differences between Wordpress.com and Wordpress.org
  • What elements are essential to developing a successful blog
  • SEO tips and tricks
  • Essential plugins

Jennifer will also briefly touch on best practices for developing memorable content that keeps readers coming back.

This is a hands-on workshop; participants are highly encouraged to bring a laptop computer. Free internet access is available.

 

Agenda:

6:00 - 6:30 Check in, Socializing, Refreshments

6:30 - 8:00 Hands-on Workshop

 

Raffle Prizes:

  • Sacramento Kings Fan Pack containing an Omri Casspi bobblehead, a Kings T-shirt, Kings beads and a Kings NBA basketball-bound pad folio, donated by The Sacramento Kings
  • Chick-Fil-A Plush Cow and $20 in Chick-Fil-A Coupons, donated by Chick-Fil-A Arden Fair
  • Complementary Admission for Two to Esquire IMAX movie, donated by Esquire IMAX
  • Wordpress Check-In and Tune-Up ($350 value), donated by Bourn Creative
  • Website Review and Consultation ($350 value), donated by Bourn Creative


Cost:  Suggested $10 donation at the door.*

Parking: Drexel University has arranged for a special valet parking rate of $4 (cash only) in the valet parking garage at One Capital Mall for attendees of the seminar.

Enjoy complimentary appetizers provided by Paesanos and beverages provided by Chick-Fil-A Arden Fair.


*Since our first event in April of 2009, Sacramento Social Media Club has provided the community with FREE panels and workshops. We've brought you cutting edge topics, knowledgeable speakers, and great food and drinks. We've been able to do this for free thanks to generous sponsors and individuals. But, as we grow, we need your help. At this event, we're asking for a $10 donation at the door to help us cover costs.


About the Speaker:

Jennifer Bourn is a custom WordPress theme designer, graphic designer, and the owner of Bourn Creative. With more than thirteen years experience in building brands online, she is also the company’s Online Marketing Strategist. She has worked with companies such as Maloof Sports and Entertainment, Sutter Health, Nestle, Pulse Magazine, Girl Scouts of America, Genentech, McGraw Hill, and Kaiser Permanente, as well as hundreds of entrepreneurs around the world. Known best for her clean, beautiful, and functional websites, her SEO prowess, and her ability to build a powerful, personal, profitable brand, Jennifer is also a taco eating, chocolate loving, book reading, television watching mother of two, who spends way too much time at Target and works with her husband of eleven years, Bourn Creative CEO Brian Bourn.

Learn more at www.bourncreative.com

 

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When & Where



Drexel University
One Capitol Mall
Suite 260
Sacramento, CA 95814

Thursday, March 24, 2011 from 6:00 PM to 8:00 PM (PT)


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Hosted By

Social Media Club Sacramento



We are the Sacramento Chapter of the Social Media Club – an international organization of more than 100 active chapters around the globe hosting conversations that explore key issues facing our society as technologies transform the way we connect, communicate, collaborate and relate to each other. Founded in April of 2009, Social Media Club Sacramento (SMCSac) has become the centerpiece for regional gatherings surrounding the subject of social media.  SMCSac is devoted to expanding media literacy, sharing lessons among social media practitioners, encouraging adoption of industry standards and promoting ethical practices though discussion and actions.  Additional information about the Sacramento Chapter and upcoming events is available at socialmediaclub.org/chapter/sacramento-ca

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